Research supports our conclusion that massive change comes when consumers transition to more plant-based lifestyles. We believe our approach creates a positive and lasting impact on three key areas:
Sources: “Plant-Rich Diet.” Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming, Paul Hawken, Penguin Books, 2017.
We believe financial results are inextricably linked to the impact a company makes in the world. We help our companies understand their impact, share best practices, establish goals and initiatives, and track and measure progress like any other KPI. We believe it is through focusing on impact that we will create a healthy, sustainable future and generate a greater return for all.
“Profit is not the purpose of a business, but rather the test of its validity.”
— Peter F. Drucker